We know from talking to our customers that about half of them are buying a gift, for kids to play with or adults to display and collect. Many of the reviews tell of how well these go down as a gift. If you are wondering which Icon to get as a gift, think about cars you or they loved growing up. The gift that's rollin'.

Rufus is 3 plus. This means this product is safety tested and recommended for children aged 3 year and above. Enjoyed by people of all ages, young and old.

Product Dimension: 8.4" L x 5” W x  4.3” H
Box Dimension: 10.2 ” L x 5.3” W x 4.5” H
Product Weight: 0.9 lbs

Our toys are constructed from high quality ABS Plastic, and are built to last a lifetime. We use child-friendly, soft-roll rubber wheels. The main body shells are finished with a high gloss, UV proof clear coat for durability and scratch resistance.

We never compromise on detail or quality, and quality control every toy. All our toys are safety-tested to the highest international standards at independent test laboratories. This means you can rely on our toys not only passing the physical and mechanical tests, but also extensive tests for toxicity in all materials and coatings.

For the USA this means complying with ASTM F963-23, the CPSIA, and California Proposition 65 – Phthalate content.

For the United Kingdom and Europe this means complying with EN-71 and REACH regulations.

 All testing carried out by Intertek Testing Laboratories.

If you would like to see the relevant test certificates please contact us and we would be happy to supply them.

Introducing Rufus, the coolest canine-driven racing car we have ever seen!

The Rufus collection is designed and made by Playforever, following their recent collaboration with Hugo Boss. A streamlined shape with a geometric front and pointed 'ridge' on the bonnet top, smoothing out to a rounded form at the back, this car means business - and SPEED! I mean, those dogs' ears say it all.

Just like all Playforever products, Rufus is not only beautifully designed, it is built using the finest quality materials to last a lifetime.